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Tuesday, May 24, 2011

Stella McCartney sunglasses designed for convenience




Stella McCartney sunglasses designed for convenience


Author: Stefan Lindberg








After embarking on a joint venture with Gucci and creating her own self titled brand in 2001, Stella McCartney's credentials as a fashion designer were questioned. Whether she was in the position she was because of her talent or her surname? However, now with the release of over 5 seasonal ready-to-wear collections behind her and several flagship stores worldwide; Stella McCartney is a globally recognised and appreciated brand. Throughout her designs she has mixed contemporary designs with a vintage and classic outlook, to create a modern and slightly chic look.







Stella McCartney sunglasses take on a similar edge and are designed to look good but not to sacrifice the wearers comfort. The majority of her designs consist of oversize frames and colourful lenses, which combine well with a contemporary style. The bold and vintage styles can be instantly recognised as McCartney's designs, and a range of celebrities and A-List personalities have been seen wearing her sunglasses including Rihanna, Gwen Stefani and Halle Berry. This celebrity endorsement has helped the Stella McCartney brand and designs gain notoriety and an air of authority in the fashion industry.







Some of the Stella McCartney sunglasses designs have been criticised by some reviews who claim the designs are little more than oversize frames, and do not have much place in the current market. Oversize sunglasses are popular with female celebrities at the minute and the chic styles are designed for the high street and comfort rather than the catwalk or red carpet. The everyday frames are designed to be worn with a range of outfits, and not just for special occasions.







Stella McCartney teamed up with Gucci to launch her brand in 2001 and in 2009 entered a joint venture with luxury sunglasses company Luxoticca Group, to manufacture and distribute Stella McCartney sunglasses. This connection with a company which has a connection with many leading designers and brands can only be a good thing for Stella McCartney, as just to be named amongst the leading fashion houses not only raises the profile of the brand, but raises the reputation of the collections and can make them a desired product on the high street.







Stella McCartney sunglasses may not be the most desired product for some, but the designs have struck a chord with loyal consumers who have taken a liking to the oversize frames and bold lenses. Stella McCartney has made her sunglasses range accessible to all female markets, whether they are looking for a special pair of sunglasses or some frames for everyday convenient and general use. For whatever purpose you are looking at getting a pair of Stella McCartney sunglasses, the modern and chic design will add charisma and a contemporary twist to your style.





Article Source: http://www.articlesbase.com/fashion-articles/stella-mccartney-sunglasses-designed-for-convenience-4810927.html


About the Author



Matthew Thompson




http://www.redhotsunglasses.com/






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